soooo, what's the problem and insight?
New users find Notion difficult and overwhelming because it may seem too complicated and has a steeper learning curve, which leads to a low retention rate.
The Idea!
Notion isn’t overwhelming; it’s an empty canvas waiting to be shaped. With the right starting rule, anyone can 'Organise the Chaos.'
Notion is actually not complicated to use; it’s just that most people don’t get it. So, we’ve come up with a simple rule to use Notion. “Slash, Select and Shift” is a simple, universal rule set designed to help new users navigate Notion without feeling overwhelmed. It breaks down the entire Notion experience into three intuitive actions that anyone can follow.
Mediums: Out-of-Home Billboard, LinkedIn, Google, App Store, and Pinterest ads.